Bauer Radio takes on agency sales boss

Angela Wilkinson is joining Bauer Radio in the newly created role of Head of Agency Sales, based at Key 103.

She will move in March from Manchester-based sales house Media Sales Network, where she has been Managing Director since a management buyout in 2010.

Yesterday it was revealed MSN’s contract to sell for Bauer’s magazines in the North West was to be terminated from the end of next month.

In her new role Angela will report to Bauer Radio’s Commercial Director for Scotland and the North West, Barry Wood.

He said: “Angela’s appointment is great news for the Bauer Media business in the north of England. Angela is a standout talent and her name is recognised across all of our key agency buyers. Angela fully embraces our strategy and her appointment strengthens our opportunity to deliver strong ideas, creative excellence and the best customer service to our most important agency customers in the north of England.”