Bauer Media has announced a number of changes within the management structure of the Regional Content team for the Hits Radio Network and Greatest Hits Radio in Scotland.
The changes are:
Michael MacRae has been appointed Regional Content Director, South and East of Scotland with responsibilities for Greatest Hits Radio Scotland and Radio Borders, in addition to his role as Content Director for Forth 1.
David Robertson will take up the newly created role of Regional Content Director for West Scotland. He will oversee West FM and Hits Network content across Scotland, in addition to his role running Clyde 1.
John Slater will become Regional Content Director for the North region overseeing Tay FM and MFR in addition to his current role as Content Director for Northsound.
Mike Richardson will take on the role of Executive Producer of Hits & Greatest Hits Networks and John Milne has been appointed Senior Executive Producer for the North of Scotland. Keith Clarkson remains as Content Director at Radio Borders.
Victoria Easton-Riley, Content Director, Hits Radio Network Scotland said: “These appointments will grow audiences through strengthened leadership and renewed focus on developing talent in order to deliver the content listeners want in Scotland.”
The new roles will commence on Monday 2nd of March.
Why so many ‘Content Directors’,
When they are all playing the same stuff…. Ridiculous!
The easiest and correct way to increase listeners is to STOP being a JukeBox and be a radio station use DJ’s not presenters. and entertains .
More shuffling of the deckchairs on the Titanic!
Bauer make so many changes, yet they still sound the same bland juke box.
The day (or decade! ) the music died
I agree with all of the above comments.
Genuinely, congratulations to all who are moving up the ladder. Well done for your dedication to your craft. I just despair at the homogeneous blandness of it all. An old radio bloke used to say to me, ‘David, is it excellent?’ If I apply that to the above, my honest answer would be ‘generally very good local breakfast output which is often excellent. Beyond 10am it becomes ‘technical’and superficial, does not engage the listener and despite the best efforts of talented presenters, is radio by numbers. I tune away, which means I sometimes don’t start my next day with the above. Market share is reach and hours, they are missing a huge trick with their stance. The end.