Galloway to do network Bauer Scotland show
Robin Galloway is to present a new Sunday morning show which will air across Bauer’s radio stations in Scotland.
The 9am-12noon programme will start this weekend on stations including Clyde 1, Forth One, Westsound, Tay, MFR and Northsound.
The show will be sponsored by Penicuik Home Improvement who also sponsor Robin’s drivetime show on Clyde 1, with the deal including online profiles of the Penicuik staff and the use on air of the brand’s personalities – Kenny and Paddy the Penicuik Penguins.
Graham Bryce, Managing Director Bauer Radio Scotland, said: “We’re committed to the ongoing development of our programming schedule and are delighted to be working with Penicuik Home Improvement across the Bauer Radio portfolio. This sponsorship deal recognises the relevance of Bauer Media to both our customers and our listeners in what has become an increasingly fragmented media landscape. The unrivalled combination of well-known on-air personalities and compelling multi-media content provides a truly interactive experience which is proving to be a winning strategy for both businesses and listeners alike.”
Robin, who joined Clyde earlier this year after a decade on Real Radio Scotland, said: “As presenters, we are committed to working with our commercial partners to ensure we deliver a comprehensive and tailored package which fully engages with our listeners. That means matching the right brands to the right shows. My weekday and Sunday morning shows are very much driven by our listeners and ‘The Penicuik People’ strapline complements its interactive format and content.”Posted on Thursday, October 6th, 2011 at 10:49 am by Stuart Clarkson.