A website which gives radio stations creative ideas for competitions, promotions and stunts is marking its first birthday with a relaunch.
Radio Ideas Bank is also offering users the chance to pay-per-idea as well as having a full subscription option.
The site has a searchable database of hundreds of ideas which commercial radio sales and S&P people can then use to generate revenue. It already has users in 23 countries around the world.
Managing director Debbie Tighe of RadioIdeasBank.com told us: “We want to help the many individual sales and promotions executives who tell us they want to access the database and buy ideas on a pay-as-you-go basis without having to commit to a quarterly or annual subscription.”
She added: “The new design of our website enhances the user experience, makes it easier to search for creative ideas and also features some free resources and advice for planning promotions.”
Pay-per-idea users will be able to buy ideas using a credit card or PayPal. Discounted quarterly and annual subscriptions are also available for corporate clients.