BBC launches dedicated iPlayer Radio app
Radio is at the heart of the BBC’s latest release as iPlayer gets a dedicated radio version for PC and mobile.
iPlayer Radio will be online, on tablets and via a new app, available today on iOS. An Android version will follow shortly.
Daniel Danker, General Manager, Programmes and On-Demand for the BBC, said: “BBC iPlayer Radio is radio for an audience that expects to access our content anywhere: now you truly can take BBC Radio with you wherever you go.
“It’s also radio for an audience that wants greater choice and control. They want to listen again when they choose, to personalise their listening experience, to share tracks they’ve discovered with friends. BBC iPlayer Radio delivers all of these things, in a simple, consistent, easy to navigate way. At the heart of it is the BBC’s quality radio programmes, and iPlayer Radio sets those programmes free like never before.”
Mark Friend, Controller, Multiplatform and Interactive, BBC Audio & Music, said: “BBC iPlayer Radio is the platform on which we will develop radio stations as fully multimedia brands so that as well as listen, audiences will be able to watch, share and engage with BBC radio. Our next steps will be to make live radio more interactive, make it easier for people to enjoy the BBC’s vast audio archive and strengthen radio’s position as the number one place for discovering music in the UK.”