Media students at Sunderland University are to be given a free copy of John Myers’ new autobiography Team, it’s only radio.
They will also get the chance to work with the author who has agreed to give a series of lectures, Masterclasses and workshops.
Myers, who rose to become Chief Executive of Guardian Media Group’s radio division, provides a revealing insight into the workings of the British media. He produced the Myers Report for the Department of Culture, Media and Sport and recently completed a review for the BBC of Radios 1 and 2 and BBC 6Music alongside that of BBC Local Radio.
His book offers advice for students wanting to enter the media and examines the pressures and opportunities of working alongside some of the biggest names in the business.
Radio 2 presenter Jeremy Vine wrote the foreword for the book, in which he tells of his 30 years in the industry, rising from a humble station assistant at BBC Radio Cumbria to becoming one of the most-respected figures in radio.
John Myers, now MD of Myers Media, said: ‘I’m thrilled Sunderland University have made this decision to give a copy of my book to each of their media students. They have some of the best facilities and media degree courses in the UK. Through my book and my visits, I’m hoping to both enthuse and delight all those wanting to focus on careers in the media.
Graeme Thompson, Dean of Arts Design and Media at the University of Sunderland said: “It is important to us that studying media-related subjects at Sunderland captures the fun and unpredictability of life in this sector. So as well as providing students with an excellent academic education and industry engagement, we encourage them to immerse themselves in media culture. This book provides a unique insight into past, present and future from someone who has helped shape the industry into which our students aspire to work. We hope they enjoy reading the coming weeks.”
Managers of other radio groups have also bulk-purchased copies of the book to give to their staff.
The book is available to buy on myersmedia.co.uk
Posted on Thursday, October 25th, 2012 at 7:48 pm by RadioToday UK