Premier Radio appeal raises over £300k

A six-day radiothon appeal by Premier Christian Radio has raised a total of £304,315 to help with the station’s transmission costs.

Premier’s ‘Together Now’ appeal ended on Sunday after receiving 4,149 individual donations, including thirty of £1,000 each. One listener, from Lincolnshire, pledged £10,000.

The twice-yearly event is staged in May and November when Premier’s presenters appeal for cash donations on-air to raise money for the station’s national transmission fund which helps to keep it on air throughout the UK and on digital radio.

November’s appeal raised more funding than in May this year or November last year. Premier’s CEO, Peter Kerridge said it was a “magnificent demonstration of nationwide support from listeners to Britain’s largest Christian broadcaster.”

He told us: “Such generous levels of support enable us to continue to reach out across the UK, reaching into the heart of communities with the hope of the Christian message.”

Premier Christian Radio broadcasts nationally on Digital One and Freeview, as well as online and on medium wave in London.

Posted on Wednesday, November 13th, 2013 at 2:05 pm by RadioToday

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