Radioplayer to help launch Ford AppLink

Radioplayer has joined Ford’s SYNC AppLink technology service, meaning drivers will be able to control the app via voice when it launches next year in Europe.

The SYNC© AppLink™ already includes a way to listen to the radio via smartphones in the US, with Pandora, Stitcher smart radio and iHeartRadio already on board, and now Radioplayer will be available from launch.

Ford’s SYNC AppLink lets users control smartphone apps while driving, using voice commands and dashboard controls and debuts on the new Ford EcoSport SUV next year, ahead of being rolled out across the Ford range by Autumn 2014.

The new SYNC-enabled Radioplayer app will be demonstrated at the Go Digital conference at BBC Broadcasting House later today. The video demo above (app users touch here) was filmed at Ford’s HQ, and shows a fully working system being used in an EcoSport.

Michael Hill, UK Radioplayer Managing Director, said: “Radioplayer’s excited to be chosen by Ford as their launch partner for SYNC AppLink. People love listening to the radio in their car and our new partnership makes it easier than ever.”

Ford will be speaking at the Go Digital conference today about their half-a-million DAB fitted vehicles and about their plans for the future.

The app was made by All In Media, who also built the Radioplayer mobile and tablet apps.

At the moment, 20 per cent of radio listening is done in vehicles – more so by van drivers.

Anthony Ireson, Ford Britain marketing director said: “Ford is further advanced than most manufacturers along the digital radio road. Our co-operation with Radioplayer is the next step to appeal to the fast growing number of internet radio fans who want to take their favourite online stations into their cars and vans.”

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Posted on Monday, December 16th, 2013 at 12:00 am by RadioToday UK

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