The industry-wide UK Radioplayer has launched a Facebook app to allow listeners to online radio to better share what they’re listening to and chat about the content.
Radioplayer has more than 250 stations onboard and this step is part of plans to add online listening to other platforms including mobiles and web-connected TVs.
Partner radio stations will also now be able to easily promote online listening via their own Facebook pages.
Michael Hill, Managing Director of Radioplayer commented: “Less than 6 months ago, we put ‘UK Radio in one place’ on your computer. Now we’re showing 30m UK Facebook users that radio is a perfect companion, while you’re chatting with friends.”
Andrew Harrison, Chairman of Radioplayer added: “These latest developments are part of a long-term strategy which will see Radioplayer form a vital component of the radio industry’s multiplatform future alongside DAB and FM.”
The Facebook Radioplayer app has been created collaboratively, with Folder Media as the lead developers, Unique Interactive providing technical support, station data feeds from Media UK, and considerable input from Radioplayer partner groups and Facebook themselves.
All BBC national and local stations as well as commercial radio, including stations from Global, GMG Radio, Bauer, Absolute Radio, and UTV are available on Radioplayer, as well as hundreds of independent, student and community stations.
Check out the new app here.
Posted on Wednesday, August 31st, 2011 at 4:40 pm by RadioToday UK