Simon Bates goes Down Under with Smooth
Posted by
Simon Bates goes Down Under with Smooth

Smooth Radio’s breakfast show is to be presented live from Australia for a week as part of a promotion to give away at holiday to the country.

Simon Bates will broadcast from a different location each day – including Kangaroo Island, Flinders Ranges in the Outback and Adelaide – during the trip next month.

The deal with the South Australian Tourism Commission includes a listener prize of a holiday for two to the region, as well as daily cash prizes.

We’re told Simon will also be blending his own wine in the Barossa Valley, seeing the flora and fauna first hand on Kangaroo Island, sampling the delights of Australian food and wine and traversing the Outback.

GMG Radio’s Head of Commercial Strategy, Richard Jacobs said: “This is a very exciting partnership with The SATC and the very first time the breakfast show has broadcast live from another country. It’s a perfect way to engage Smooth Radio listeners who love to travel with the delights of South Australia.”

Janice Kurrle UK Marketing Manager SATC added: “We are really excited about this forthcoming broadcast and look forward to extending a real Aussie welcome to Simon, his production team and most importantly, to his listeners.”

0 Comments Off 179 09 August, 2011 Station News Tuesday, August 9th, 2011

About the author

Stuart Clarkson is Deputy Editor of RadioToday and Freelance Journalist for a number of UK radio stations. Follow him on Twitter @stuartclarkson.

View all articles by Stuart Clarkson

Looking for something else?

Related Posts

VOX 2015 - May 16, 2015 at 12:00 am (Radisson Blu, East Midlands Airport)
RAJAR Q1, 2015 delivered to radio stations - May 20, 2015 at 10:30 am ()
RadioCentre Conference - July 8, 2015 at 10:00 am (London)
Arqiva Commercial Radio Awards - July 8, 2015 at 6:00 pm (Roundhouse, Chalk Farm Road, London NW1 8EH, United Kingdom)
RAJAR Q2, 2015 delivered to radio stations - August 5, 2015 at 10:30 am ()
More events