UKRD chief exec goes on-air at Stray FM

06/09/2012 - 00:28 | 8 Replies More

William Rogers achieved a lifetime ambition when he read the news on Harrogate-based Stray FM on Wednesday afternoon.

Presenter James Stanley introduced William on-air at 4pm as chief executive of UKRD, and if he got the intro wrong, he could be out of a job.

Interested to hear what a chief executive sounds like reading a news bulletin? Listen below:

Stray FM covers Harrogate and the Yorkshire Dales on various AM and FM frequencies after recently merging with Fresh AM and just yesterday launched a new FM transmitter on 107.8 MHz in Skipton.


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Category: Station News

  • Timbouk

    I guess the good residents of Yorkshire were amazed with the new newsreader. Doesn’t exactly bring anything to the listeners experience, just a bunch of corporate backslapping.

  • Jimbo

    That’s like a driving instructor; driving for the very first time and everyone saying well done.. He manages a group of radio stations and makes decisions of people’s livelihood… He should already have ha an angle on what they actually do within their roll…

    A pointless piece of PR that I think makes the group look stupid, more so by the fact he was introduced on air by including his position in the company… Ego or ass kissing, I can’t make my mind up!

  • http://www.geodigital.biz/blog Stu Mitchell

    Was it really PR? Isn’t it the same as ‘go on, I fancy having a bash because I can’. I don’t think it’s even backslapping either. Just seems fairly innocuous to me.

    • Radio Today

      For the record, this was not a press release. We heard it on-air and asked for a comment.

  • Tony Simon

    Well I thought he did brilliantly

  • Charles Williams

    I have a lifetime ambition to run a radio group. Will William let me run UKRD for a day? I reckon in 24 hours I could have Ceaser The Geezer networked across all the stations and have format flipped the lot to a Bangra only station networked from a hamlet in Cumbria. Local news in Welsh only and 3 days old (all copied from a local paper). It would still be an improvement on most of UK Radio in 2012!

  • Boogie

    Who advises UKRD on PR?? Whilst I know they are pretty poor at most things anyway do they really have to stoop this low? Next they will be doing a press release about ebaying off airtime… oh hold on… they did that too.

  • http://www.facebook.com/KernowPods Matthi Clarke

    Very dull sounding.

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